When I first started my side hustle it was incredibly modest. I had a couple of clients, no website and small dreams of what it could be in the future. It was a fun little creative project that helped me scratch my entrepreneurial itch and meet new people. It was exciting.
Somewhere over the course of a year, my little side project become a full-fledged business. I had a website, wrote targeted content and clients were coming in in droves. It was the puppy love stage of starting my business. It could do no wrong. Ah, young love.
But it wasn’t long until my itty bitty side hustle became a massive monster that was eating all of my sanity cookies out of my cookie jar. Basically it had taken over my life and I suddenly went from enjoying the process to working almost 80 hours a week. No. Bueno. I was exhausted, was probably not giving my full-time job the attention it deserved and was constantly stressed about all the things I needed to be doing, but just couldn’t muster the energy to do.
Having a side hustle can be fun, but if you aren’t careful, it can turn into your biggest stressor. With it vying for your attention, how do you keep your sanity when you basically have two jobs?
For me, I had to create some strict boundaries with my side hustle. I would only take client calls Monday through Wednesday. Thursday and Friday were dedicated to social activities. And if I really needed to do some extra work, it could be done on Saturday morning. By creating a structure to my week, I was able to say no in order to say yes to balance. Now you may be like me: my biggest fear was not being available for my clients when they needed me. But you’ll find, that if you create a structure and are firm on it, your clients will fall into step. Don’t be scared to set some boundaries!
Be okay with small
This one was really hard for me. I read all these stories about people who are making five figures on the side. Or people who are reaching thousands of people. Or people who are making money while they sleep! I wanted to go big like them. I wanted my side hustle to flourish, grow and expand. The problem was – I just couldn’t find the time to put the processes in place without losing my mind. I had to just accept that in this early stage of my business it would have to be small. After all, wasn’t the point to provide job and financial security? Be okay with small. Small is manageable and stage appropriate.
Know when it’s time to launch
There does come a point in every side hustler’s life where it’s do or die. Something’s going to have to give because your full-time job will start to suffer or your side hustle will never reach its full potential. It’s a delicate art to know when it’s time to make the leap. I recommend looking at your leads, understanding your financial position and have a marketing plan ready to scale and launch. Everything doesn’t have to be perfect, but enough has to be put in place to comfortably make the decision to go full-time on your own. Actionable plans give comfort. Once you have that – GODSPEED my SIDE HUSTLE FRIENDS!
Want to know how I started my side hustle?
Feel like you may be ready to make the leap but have a couple of questions? Would love to walk you through my process and help you achieve side hustle nirvana!